Tagged: TTB

Beverage warehouse and promotion paperwork with a headline about Fedway and defending trade practice claims

Throwback Friday: What Fedway Teaches Suppliers and Distributors About Defending Against Trade Practice Claims

A valuable incentive. More sales. Fewer purchases from a competitor. Those facts alone don’t establish unlawful exclusion. This Throwback Friday, we revisit Fedway and explain how suppliers and distributors can challenge unsupported trade practice claims by demanding evidence of a potential threat to retailer independence.

Marketing invoices, golf equipment, travel documents, and a magnifying glass illustrate promotional spending and buyer benefits.

Marketing Billbacks and Dirty Tricks: What Wholesalers Should Learn from Southern Glazer’s NPA

Southern Glazer’s non-prosecution agreement traces promotional spending into false invoices and personal benefits. For wholesalers, the practical questions concern what the money purchased, who received the benefit, and whether supplier approval came with meaningful verification.

Drum kit and microphones on a stage in front of a Budweiser-branded backdrop.

The scariest thing about the TTB / Anheuser-Busch offer in compromise and suspension agreement over sponsorship and advertising practices is what wasn’t written… assertions of verbal agreements require vigorous enforcement.

The 2020 TTB settlement with Anheuser-Busch highlights sponsorship, retailer benefits, exclusivity, and the importance of enforcing verbal arrangements.

Glass mug of golden beer with a thick, foamy head.

A guide to labeling your non-alcoholic beer. Rather, to labeling non-alcoholic malt beverages, brews, near beer, cereal beverages or whatever you choose to call it… Please just don’t call it “beer, ale, porter, lager, or stout.”

This 2020 guide examines non-alcoholic malt-beverage labeling, TTB and FDA jurisdiction, alcohol statements, and restrictions on beverage terminology.