Beer Wolf’s comeback came with a federal lawsuit. The dispute offers practical lessons about defining licensed property, controlling trademark registrations, approving merchandise, and spelling out sell-off rights when a licensing relationship ends.
The 2019 corn syrup ads sparked years of litigation between the brewers. The 2022 dismissal order closes the dispute over the campaign’s claims about rival beers.
A 2020 Mountain Crest ruling examines Canadian beer distribution practices, antitrust pleading defects, and the limits on another amended complaint.
