“If I wanted American beer, I would have bought Budweiser” – that’s what the plaintiff in the recently dismissed class action against Sapporo told the New York Post back when they reported on her filing the lawsuit. The plaintiff in this suit went after Sapporo claiming that the packaging mislead consumers into believing the beer […]
As we said we would yesterday, here is the video of the oral argument that happened yesterday in Retail Digital Network, LLC, v. Director of Alcoholic Control Board, Applesmith (link is to our post from yesterday describing the case and why it is important to advertisers and brewers, vintners, and distillers.
Do your vendors advertise that they work with you? How about vendors you haven’t worked with in over a years? Chances are it’s a much greater boon to them (which is, of course, why they want your logo on their website) than it is to you. Your lawyers, accountants, advertising agencies and other vendors use […]
Before wineries, craft breweries or distillers partner with a local or national charity to do some good, make sure you check your state’s co-venturer statutes and get properly registered if you have any intention of telling people about your beneficence. More that 40 states have commercial co-venturer statutes on the books that regulate the manner […]
Just how far can you go in a commercial pitting your product against a competitor’s? We may be set to find out soon. Yesterday a federal judge entered a scheduling order setting an introductory timeline in a comparative advertising case between the makers of Crown Royal and Texas Crown Club whiskies. The dispute arises over […]
For those of you with product lines that go beyond alcoholic beverages, the FDA’s regulations concerning front-of-packaging claims are a must know. Freeborn & Peters own David Ter Molen was published on Friday at Food Manufacturing in an informative Q&A on the risks and benefits associated with this type of product information. If you’re looking […]