The TTAB (Trademark Trial and Appeal Board) recently affirmed the decision from the USPTO refusing to register the mark “La Finca” for wines on the basis that the vintner didn’t demonstrate that the brand had acquired distinctiveness since the translation of the term is “the estate” or “the farm” which is descriptive for wines. You […]
Tag: wine advertising
Don’t get fined for being good – what you need to know about advertising your donations or partnerships with charities.
Before wineries, craft breweries or distillers partner with a local or national charity to do some good, make sure you check your state’s co-venturer statutes and get properly registered if you have any intention of telling people about your beneficence. More that 40 states have commercial co-venturer statutes on the books that regulate the manner […]
